Internal branding is how you embody and communicate the Bob Moore brand to your employees and team members. This shapes the Bob Moore culture over time.

Internal branding becomes external when a team member posts a social media photo, wears a BMAG t-shirt, or keeps materials at their desk. Internal materials should therefore carry out the cohesive brand look and feel. There is some wiggle room for creativity, as long as the primary logo is used and brand guidelines are followed. 

If you are looking to create a new merchandise item for internal use, please contact Logan.waugh@bobmoore.com.